#iBeacon

Aug 1, 20184 min read

Proximity Marketing in 2018 and the market forecast for 2022

Proximity-based marketing isn’t a new concept. It has been around for decades. Whether it’s giving out flyers in the busiest part of the...

7 views0 comments

Jul 5, 20183 min read

4 new ways to use beacon technology in your restaurant

The term “beacons” is a buzzword that has been circulating the marketing industry for a few years now. While not an extremely new...

13 views0 comments

Mar 3, 20163 min read

Why proximity marketing is valuable for retail

Apple created a wave of excitement in the retailing world last fall when it released iBeacon, a proximity messaging system based on...

12 views0 comments

Feb 29, 20163 min read

How Proximity Marketing Is Driving Retail Sales

Dating back to 1960 and E. Jerome McCarthy’s concept of the “Four P’s of Marketing,” using Product, Price, Promotion and Placement as the...

7 views0 comments

PLATINUM EDGE MEDIA