Dating back to 1960 and E. Jerome McCarthy’s concept of the “Four P’s of Marketing,” using Product, Price, Promotion and Placement as the...

When we fly its mandatory to have a boarding pass to get on the plane. Right before boarding on an airplane we hold onto our boarding...

How many times have you seen posts on tech sites about “hidden iPhone features” and thought to yourself, these tricks aren’t really...

For your business to be successful, it has to include an ongoing dialog between you and your clients. Unless your business, your...

Samsung has confirmed that its “smart TV” sets are listening to customers’ every word, and the company is warning customers not to speak...

There are a lot of great paid tools for analysis, monitoring and content management for your social media channels. But if often happens...

Doing something without advertising is like winking at a beautiful girl in the dark. You know what you are doing but nobody else does"...

Many online merchants have not yet used the power of affiliate marketing in their business. Simply starting an affiliate program can...

If I had to describe 3 things about New Yorkers, I’d say: They hate tourists. They hate every other city on the planet. They all look...

Want your pictures to be the best possible? Your first inclination might be to just do it yourself. But in some cases a professional...

Most everyone worldwide loves the sound of a beautiful piece of music played on a guitar. Have you sometimes wished that you might play...

The job interview can be a minefield. Even seemingly simple job interview questions work on several levels – what you say, how you say it...

Remember free time? You used to have so much of it. But these days, work and family obligations have you running around constantly and...

Is there any time of year more important for a small business than right now? The business you do in these months will go a long way...

The history of brewing beer in San Francisco dates back to the mid-1800s. The Gold Rush spurred the creation of hundreds of bars to...

3D Printing is all the rage today, its usefulness is being assessed and explored by all kinds of people with different backgrounds, from...

One of the most common text message marketing questions we get at Platinum Edge Media is how many text messages should I be sending my...

Americans are moving to places with affordable costs of living and strong labor markets (or good retirement communities). The top...

Whether you're traveling solo, as a couple or with your entire extended family, there's one thing you likely won't forget to bring on...

How well do you think you know the legal regulations for using social media for a winery? Before you answer, please complete this short...