These days, websites alone don’t root the roost, even for budding musicians. After the failure of MySpace, today there are several new social media platforms, where a musician can upload their composition and encourage their fans to share them. Let’s take a look at the top 7 social media websites that every musician can use for fan engagement and promoting their music.
#1. FACEBOOK:
Even though facebook is not a niche social media channel, specifically for musicians, still it has enough power to make a musician’s composition go viral. It is almost mandatory that every musician has a facebook fan page. However, to make the most of it, the facebook page should stay activewith regular updates about the musician’s latest compositions, concerts, achievements etc. Musicians are able to add a tab on their facebook page using RootMusic and BandPage.
#2. REVERBNATION:
ReverbNation has helped several novice musicians to kick start their career, by connecting them to the ideal bands, publishers, labels etc. It is a very effective channel for networking and collaborating with other fellow musicians. With proper tagging and selecting the right categories, the bands can successfully reach out to their target audience using ReverbNation.
#3. PLATINUM EDGE MEDIA:
They're a highly successful and sought after mobile app company with text message marketing tools that turns music lovers into fans, promotes and engages business, sells more music and gets you noticed over the competition! They specialize in designing and implementing mobile app solutions for Bands, Musicians, & Vocalists whether they have a large following or just starting out. Complete customization of your app to your specific vision.
#4. SOUNDCLOUD
SoundCloud is quite a user-friendly social media website, where a musician can upload their songs that anyone can listen to. This is a great resource for every newbie musician. Here they can upload their music and present it as samples to their prospective buyers.
#5. BANDCAMP:
This is the ideal DIY platform, where a musician can upload their digital music album. This is a highly customizable solution, where a musician can put his own price for his digital album or choose to allow the fans to download it for free. The fans can not only just stream and listen to the music, but are also able to interact with the musician through BandCamp.
#6. TWITTER
Musicians can use tweets to share their music easily, through their twitter profile. This doesn’t involve any complicated streaming process. Also, the musicians can choose whether to allow the listeners to download the music file or just listen to them.A lot of social networking sites, targeted to the musicians are coming up recently. The success of social media networking for the musicians lies greatly on the platforms they choose to be present on. Since, social media networking is an important factor for a musician’s success; it has to be done effectively. Without a proper strategy, social media marketing campaign will not yield the expected results!
#7. YOU TUBE:
Probably the world's biggest platform for fans finding and playing music, new and old, the Google-owned video website is a perfect place to reach fans across the world. So if you're an artist, band or record label, it's a given, you must be on YouTube.